Google Postmaster Tools retired the reputation dashboards
Why did Google Postmaster Tools remove domain and IP reputation?
Global · Gmail
In one sentence
Google removed the colour badges in Postmaster — , auth, and delivery errors still matter.
Emailrules interpretation
Google retired the red/yellow/green domain and charts because most senders could not act on them. rate, authentication results, and delivery error data remain. Stop chasing a colour; watch the numbers that still exist.
Why it matters. If your weekly ops deck still says “Postmaster green,” update the process before leadership thinks the world ended.
Dotted words open definitions. See how email actually works.
What to do
Your move — not a lecture
Good to know — nothing to fix
Changes a number you report or a risk you carry, not today's task list.
Nothing to do. This changes what you can see and what you can report, not what you should be doing.
Your part: Finding a replacement number if you used to quote colour to a client or a boss. It is rate, and it always should have been.
What to do first
Take "" out of your reporting template before somebody asks you why the cell is empty.
You can skip this if: You never opened Postmaster Tools in the first place.
Who this applies to
Anyone who used the colour bands to diagnose .
Checklist
- 01Move your alerting onto rate, which is the number Google actually enforces on.
- 02Stop quoting colour to clients. The band no longer exists.
- 03If you need a trend rather than a snapshot, record daily yourself. Postmaster's own window is short.
That’s enough to act. The exact wording, the enforcement record and the primary source sit under Proof & sources, for counsel, bosses, or AI tools that need a citation. Not legal advice.
Proof
Exact position, enforcement, sources
For records and people who will check you. Skip if Monday’s move is already clear.
Source fact
Postmaster Tools v2 removed the domain and dashboards. Google's stated reason is that reputation data is not easily actionable for most senders. , authentication results and delivery errors remain.
What happens if you do not
Not an obligation, but it changes what you can prove. It is also a quiet admission from the enforcing party that the actionable layer was missing, which is worth remembering when a vendor sells you a score.
Source
- Google, Postmaster Tools help, changes in version 2No publisher dateRead primary source
History of this page
- Added.
Related
Take this with you
GET https://emailrules.today/rules/google-postmaster-reputation-retired?format=json
Same URL, same answer, every field including the ones behind the Proof tab. An Accept: application/json header on the plain URL does the same thing. All the endpoints.